GIG ...e2B...

Lorry

The Logic in Logistics

Conveyor

Your Brand in Safe Hands

About

OUR WAREHOUSES ARE HOME TO RED BULL, FUNKIN, PROPERCORN, CAWSTON PRESS, FEVER-TREE, METCALFE'S, LITTLE CHERRY, VITA COCO, CRACKER DRINKS, PURELOSOPHY, MITONICS, COX, MONSOON VALLEY, LITTLE DISH, BIOX, SACLA, BEAR, AND ALL THE EQUIPMENT, SAMPLES, FURNITURE, STOCK, PACKAGING, POS, VEHICLES AND ALL THE TOP SECRET THINGS WE CAN FIT

About

I'M WITH THE B(R)AND

With 19 years of experience in logistics and brand support, …e2B… offer unique event services, distribution strategies and storage solutions to a host of household name brands. With unrivalled facilities and a dedicated team, we offer a bespoke service to fit our clients’ requirements.

With over 90,000 sqf of warehousing, we safely and securely store a huge array of event equipment, sampling products and stock. The team, practiced in complex kit consolidation, accurate picking and with extensive knowledge of our storage system, are able to provide consistent excellent service. In this way, whether exciting new start-up, or big name brand, we can support our client’s creativity as they continue to build brands that perform.

Portfolio

Red Bull
Red Bull

Not Just a Drink

Where it all started for e2B and how as a business we have become the doers and go to people to make it happen no matter what is involved. Our long-standing relationship with Red Bull has seen us over the past 22 years working on the best marketing campaigns, live events and experiential marketing activations which includes Air Race, Soapbox, Flugtag and the phenomenal Red Bull Racing team.

Activating 1000+ events every year and controlling all their assets through the bespoke online ordering platform, which allows transparency on costs and reporting lines. Full control for their teams to ensure the job gets done!

Tradeshow
Tradeshow

Stand out from the crowd

It’s so important that you stand out from the crowd and we offer a variety of different services for tradeshow and exhibition activations. If you need a stand built and designed just let us know, or if you have an existing stand then we can maintain and update when required. Our lovely crew members are here to help set up and dissemble stands exactly how you like. Our years of experience, allows us to guide small SME’s through each stage of the process to successfully achieving their end goal.

In the past year, we have completed over 150 tradeshow and exhibition stands for Propercorn, Pip & Nut, Vita Coco, Red Bull, Graze and Kind Snacks (just to mention a few).

Vita Coco
Vita Coco

A Coconut Trend

Always coming up with the next big thing and need help to make it a reality? That’s what we have done with Vita Coco helping them get their fab new ideas out to consumers and buyers for the past 5 years which involved managing marketing campaigns, sampling campaigns and event activations across the UK.

It is fantastic to work with a brand that has big ideas and pushes us to the max, with their incredible sample cases and seeding boxes we prepare every day which is then sent to you or to their “Reach to the Beach” plans and activating events and tradeshows.

Red Bull
Red Bull

To Infiniti

e2B work with Red Bull Racing on their productions including the Red Bull Home Run in Milton Keynes, Red Bull Fan Day at the Red Bull Racing Factory, and the Silverstone British Grand Prix After Party and various media events.
With a dedicated team and management e2B work with Red Bull on design and concept implementation, including CAD design and event solutions for each project which includes staging, lighting, experiential areas, facilities, marquees, power requirements and audio visual to list but a few.

Sacla
Sacla

The Taste of Italy

Hampers and more hampers! Mixing it up with variations of products and items that go inside every Sacla hamper, it is always packed with love. Due to our flexibility, we can create bespoke send outs personalised to the individual, whether it’s a hand-written postcard or items specifically picked for them, we can create a truly personalised experience.

Seasonal activity sees a huge volume of bespoke send outs pass through the warehouse, where each item is individually checked and personalised by our wonderfully meticulous team that specialise in adding that extra touch! Show us how you want it and consider it done each and every time.

Story

Please select a date to change content and use the arrows to navigate through the years.

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    1997 - A Little Known Energy Drink

    In 1997 Eat to the Beat were approached by Harry Drnec who had great ideas for the launch of a new and relatively unknown energy drink… Red Bull. Eat to the Beat were asked to provide support in looking after Red Bull’s event logistics and POS distribution.

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    1998 - On target

    Eat to the Beat gain it’s second sibling with the birth of e2B Logistics, working in synergy with ETTB e2B were given a year’s target to get Red Bull on all artist riders that ETTB were working with while continuing to look after Red Bull’s Live Event support.

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    1999 - Strength to Stregth

    People are starting to recognise the now iconic cans of energy drink and Red Bull are going from strength to strength! All good signs for e2B who are now working with Red Bull as their exclusive partner and looking after all experiential marketing and event logistic needs.

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    2000 - Giving Red Bull Wings

    While Red Bull’s adrenaline filled events continue to gain attention, the experiential marketing side of the business is growing; surely everyone recognises those cans and adverts by now!

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    2001 - Expanding

    e2B Logistics needs more space!! A second warehouse is purchased and e2B begin to spread their own wings.

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    2002 - Every Little Helps

    2002 saw new horizons forming, providing Experiential Marketing support for a national Tesco store campaign working alongside ID Experiential.
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    2003 - Intro-Juicing

    Innocent joins e2B and becomes our second official client. By providing chilled storage and distribution as well as event support, we help Innocent reach their goal of becoming a household name and brand.

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    2004 - Sophistication in a Puch

    Client number Three! Funkin joins e2B for their retail, POS, storage and distribution needs. A bespoke online web ordering system for Red Bull managed by e2B, goes live.

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    2005 - Busy Days. Dry Nights.

    e2B Logistics support Pampers at the London Baby Show, providing experiential marketing and brand support. Red Bull kept us busy with live event support at the Notting Hill Carnival and the Art of Can competition.
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    2006 - One Difference

    With One Water on board, e2B’s client list now features an energy drink, fruit smoothies, cocktail mixers and bottled water – we like this non-competitive feeling! Out on the road we provided experiential support for Innocent’s Festival Fruit Stock.

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    2007 - Let Good Things Happen

    As our clients’ continue to grow, we have a busy year of distribution, sampling campaigns and events. e2B also provide campaign support across the UK with Mercure Hotels and Method Two.

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    2008 - Red Bull Gives You Wings

    e2B provide brand support for the renamed Innocent Village Fete, held in Regents Park and attracting over 30,000 festival goers. Another exciting year for Red Bull, as e2B are on hand for the infamous Red Bull Air Race!

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    2009 - Hats Amazing

    One Water continue to donate all profits to the installation of PlayPump water systems; with the help of e2B, a six meter replica pump is installed in London Heathrow T5 to continue to raise awareness. e2B begin their first year of hat tagging and distribution for Innocent’s ‘Big Knit’ campaign.

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    2010 - More Clients

    We welcome two new clients to e2B; Vegware and Sacla. In addition, we provide live event support at Red Bull X-Fighters and launch experiential marketing campaign, ‘Show us your Vits’ for Vitamin Water.

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    2011 - Synergies

    To mark the end of a fantastic season for Red Bull Racing, e2B step up to the challenge and take on the production for the Red Bull Racing Home Run in Milton Keynes. 2011 also brings with it the launch of Brand Infusion.

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    2012 - Space for More

    With a new 35,000sqf warehouse acquired in Watford, close to the M25 and the M1, we’ve doubled our space! VIVA Beverages becomes the latest addition to our client list.

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    2013 - Hydrate Naturally

    Teaming up with an industry expert and using our years of knowledge and experience, we launch e2B #retail. Meanwhile, Vita Coco joins our ever growing client list. To finish the year in style, we’ve rebranded to …e2B…

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    2014 - Jetting Off...

    e2B China launches with Red Bull as the Formula 1 season stops in at the Shanghai International Circuit. And if that wasn’t exciting enough… e2B was involved in the brand support of Vita Coco at Nike’s women only 10K run and travelled to Milan, Amsterdam, Berlin, Paris and London, providing and installing branded event equipment and stock to each overnight event.

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    2015 - In the Wings

    As our client list continues to grow, 2015 looks to be one of our busiest years to date! In the past 6 years we have gone from having 7,500 sq ft of warehouse space to 87,000,00 sq ft and there’s no stopping us there! Watch this space…

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    2016 - Wings for Life

    In 2016, …e2B… were delighted to announce our official charity partner, Wings for Life, a not-for-profit spinal cord research foundation. Over the year …e2B… couldn’t have been happier to team up with the charity, whether it was through The World Run, The Cord Club, or our festive mannequin challenge!

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    2017 - Growing Family

    Kicking off 2017 has been fantastic as we welcome on-board Kind Snacks, Clear Coffee, Duppy Share, Café POD, Rebel Kitchen, Wunder Kitchen, Dalston Cola and MaE Deli. Offering each new client a bespoke service which is tailored to them and their customers. Watch this space as these new brands hit the streets, the shop shelves, the live events and your letterbox…

Team

Latest News


  • On a warm summers day in July, e2B’s Global Operations Director John Ford and Operations Manager, Matt Laurenson, were thrilled to attend Wings for Life presents The Clay Day at...

  • The Wings for Life World Run is a completely unique running event held in 24 locations across 23 different countries. All participants start running at exactly the same time around...

  • Wow, what a year 2016 was…thank you to everyone for your support. Here is to an amazing 2017!

  • Still relatively young, The Snaffling Pig & Co had a crackling 2016 – and started working with our logistics and brand support company, ...e2B... We kicked off our relationship...

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UK and Europe

Global Infusion Court,
Preston Hill, Chesham,
Buckinghamshire,
HP5 3FE,
United Kingdom
  • 01494 790 700
  • 01494 790 701

UK and Europe

Unit A1 & B1, Greatham Road,
Watford,
Hertfordshire,
WD23 2NZ,
United Kingdom
  • 01923 200 080

USA

12400 Ventura Blvd, #356,
Studio City,
California,
91604,
USA

Asia

108a & 108b German Centre, 88 Keyuan Road,
Pudong, Shanghai,
201203,
China
  • +86 21 289 863 78 (Catering and Office)
  • +86 21 289 863 77 (Restaurant)

Middle East

PO Box 114477,
Dubai,
Dubai

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